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Google Trends report 2022
What will you find in this report? Understanding Google Trends data Trends: general charity concepts Trends: named charities Trends:...
Joe Saxton
1 min read


Searching for Answers
How good are websites at helping charities be transparent? Transparency has become something of a buzzword for charities. It represents...
Joe Saxton
1 min read


A chance to give
How lotteries for charities and good causes could raise more money, but regulation is holding them back The impact and importance of...
Joe Saxton
1 min read


A Healthy Audience?
Does the number of people who have a medical condition or a disability dictate the size of charities that support them? This report is...
Joe Saxton
1 min read


Ad Infinitum – Updated
This report follows our previous ‘Ad Infinitum’ report that looked at charity advertising from 2006 up to predictions for 2014. Having...
Joe Saxton
1 min read


Show and tell:
aBest Practice Guide to portraying beneficiaries and service users The way charities portray the people they aim to benefit is an issue...
Joe Saxton
1 min read


Fundraising Around the World
The common threads and differences in public attitudes to fundraising and charities around the globe In most countries in our sample...
Joe Saxton
1 min read


Getting the Message Across
Practical strategies to tackle public concerns about donating to charity The summer of 2013 witnessed a flurry of newspaper coverage...
Joe Saxton
1 min read


Give and Take
The challenges of measuring public generosity in the UK Understanding who gives, and why they give, helps charities to monitor giving...
Joe Saxton
1 min read


Taking nothing for granted:
A research report into what charities think a model grant-maker looks like Grant-making trusts are a vital source of funds for many...
Joe Saxton
1 min read




It’s competition, but not as we know it
The world of charities, voluntary and community organisations is changing faster than ever before. The pressures are now coming from a...
Joe Saxton
1 min read




PEST and the pandemic:
How the world might change for charities over the next 20 years because of Covid-19 This has been one hell of a year for charities (and...
Joe Saxton
1 min read


A Small Price to Pay?
The pros and cons of charging charity beneficiaries Can (and should) charities charge their beneficiaries to make up for falling...
Joe Saxton
2 min read


Past Imperfect
How successful have charities been over the last few decades It is perhaps the single most important question a charity, or any other...
Joe Saxton
1 min read


Ringing a bell?
Analysing available evidence on the sources and benefits of awareness for charities This five part report looks at some of the questions...
Joe Saxton
1 min read


The New Alchemy
How volunteering turns donations of time and talent into human gold A tribute to John Ramsey This report is dedicated to the memory of...
Joe Saxton
3 min read


What’s in a name?
What are the key issues if a charity wants to change its name? Introduction This paper is designed to look at some of the issues...
Joe Saxton
12 min read
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